Prius sales exceed 1,000,000 units

Despite the credit crunch and rising fuel prices, the successful Toyota Prius hybrid has sold in excess of a million units worldwide ever since its launch back in 1997, 1,028,000 to be precise.

Although the Prius only ventured beyond Japan in 2000, over 100,000 units have been sold in Europe since then with the UK market taking 23,893 Priuses

The Prius continues to perform strongly despite being an old model in a struggling new-car market. UK sales are up 7.1% in April this year compared to last years sale in the same period. In the U.S, sales rose by a staggering 67% last month.

It’s claimed that since the car’s launch, Prius vehicles have contributed to reducing CO2 emissions of approximately 4.5 million tonnes when compared with conventional vehicles of the same class.